The name Whitney Wolfe Herd has become synonymous with Bumble. The founder of the company made a compelling statement at the Founders Fair summit for Vanity Fair. She spoke of power being traditionally perceived as belonging to men. She said this simply provides an excuse to act in a particular way. She believes women have been conditioned to believe the table only has so many seats. Her answer is to build more seats. Whitney Wolfe Herd additionally co-founded Tinder. She is quite familiar with the obstacles facing women.
Last month Bumble was sued by Match Group for violating trademarks and patents. Whitney Wolfe immediately came back with a response. The letter she published swiped left on the Match Group. She said they would not be copied or intimidated and filed a countersuit. Match has been accused of scaring off potential investors and trying to procure confidential information through duplicitous tactics. CEO of Bumble, Whitney Wolfe Herd remains devoted to her belief in the popular Bumble app. She has gained popularity through not only the introduction of Bumble but Bumble Bizz and Bumble BFF as well.
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There is no doubt female entrepreneurs such as Whitney Wolfe Herd have influenced numerous industries. This was apparent at the Founders Fair. Female entrepreneurs arrived from many industries including real estate, fashion, tech and politics. They told stories of the challenges they faced in running some of the most innovative businesses in the world. The event lasted for a full day and included Jennifer Garner, Katrina Lake and Emily Chang. Katrina Lake spoke of female entrepreneurs receiving so little funding. She said the lack of visual representation was pathetic. She was the first female CEO who took a company public. This occurred in 2017 for Stitch Fix. She believes there are simply not enough women in the higher positions in the world of business.
Female entrepreneurs like Whitney Wolfe Herd have spoken on numerous occasions as to the importance of breaking down all the barriers for women. Many believe the issue is about diversity because this has provided companies with a better performance. When the team for any business is diverse the set of ideas placed on the table are much broader. This means a lot of blind spots can be eliminated when the important decisions are being made. As the new era of female entrepreneurs continue to fight for other women the scale is beginning to balance.