Alexandre Gama is a Brazilian Businessman born in Rio de Janeiro on June 1, 1958. The 59-year-old Gama is the first Brazilian to lead the Global advertising agency BBH (a British-based agency network) as Global Chief Creative Officer (WCCO).
His career in advertising began at Ogilvy & Mather in 1982, with his degree in Advertising and Communications. In 1990 Gama had more awards among copywriters of his generation in Brazil. He started his own agency in 1999 called Neogama, which was the fastest growing in its first three years. He presented a Master Class in 2008, at the Cannes Festival and became the first Latin American to do so.
In 2004 he became the first Latin American to be leading the global award judging for advertising professionals. He was Foreman for the International Film Jury of the British Foundation D&AD. He is also involved in a business venture in the music industry. He founded VIOLAB, a project that would promote the best players and musicians among Brazilians. In 2006 he was awarded one of the top seven important professionals in Brazil. In 2007, he was voted one of the top 3 advertising men in Brazil.